Back to Tactics Library
Financial Trap

The Deposit Lock

"Just put a small deposit down to hold it." Sounds harmless. It's not.

How It Works

The Simple Version

They ask for a deposit to 'hold' the car while you think it over. Then when you change your mind or find a better deal, they make it incredibly difficult to get your money back.

The Psychology: Once you've put money down—even $100—you're psychologically invested. Studies show people are far more likely to complete a purchase after making any form of payment.

The Trap: The deposit slip you sign often has fine print stating the deposit is "non-refundable" or can only be refunded "at management's discretion." Even when it says "fully refundable," dealers know most people won't fight for a few hundred dollars.

The Run-Around: When you try to get your deposit back, you'll hear:

  • "The manager who can process refunds isn't here today"
  • "We already started the paperwork with the bank"
  • "We turned away other buyers because of your deposit"
  • "It will take 4-6 weeks to process the refund"
Reality: In most states, if the deposit is described as "refundable" and you haven't signed a binding purchase agreement, they must return it. Document everything in writing.

Quick Check

How to Protect Yourself

Rule #1: Just Say No

The simplest defense: don't put down deposits. If you're not ready to buy today, leave and come back when you are. Any dealer who won't sell you a car without a deposit upfront isn't a dealer you want to work with.

Rule #2: Get It In Writing

If you absolutely must leave a deposit, get the refund terms in writing on company letterhead. Include the date, amount, refund deadline, and manager's signature. Take a photo. Pay with credit card so you can dispute if they refuse to refund.

If They Won't Refund

  1. Send a written refund request via email (creates a paper trail)
  2. File a complaint with your state's Attorney General consumer protection office
  3. Dispute the charge with your credit card company (if you paid by card)
  4. Leave honest reviews on Google, Yelp, and DealerRater
  5. File a complaint with the Better Business Bureau

Know Before You Commit

Before you even consider a deposit, know exactly what you're getting. Run the VIN to check for hidden accidents, title issues, or odometer fraud that could affect the car's value.

Check Vehicle History